KRISTU JYOTI COLLEGE OF MANAGEMENT AND TECHNOLOGY Changanacherry Affiliated to MG University & Approved by AICTE New Delhi

An ISO 9001-2008 Certified Institution

Member-United Nations Academic

Impact Programme


“Business is never so healthy as when, like a chicken, it must do a certain amount of scratching around for what it gets”

Henry Ford

Great management and proper administration are essential for the success of every business, either large or small. Every industry needs people with strong business skills to manage, grow and improve the day-to-day operations of organizations and workforces. The Bachelor of Business Administration (BBA) is a three-year undergraduate degree programme that equips students with an understanding of business fundamentals and their application in real-world working business and management environments.

BBA programs expose students to a variety of “core subjects” and allow students to specialize in a specific academic area. The degree also develops the student’s practical, managerial and communication skills, intellectual ability, executive personality and business decision-making capability through an appropriate blend of business and general education. It helps to reach smart business conclusions through empirical analysis, a skill set that can apply across every aspect of business, from planning how the organization will operate day-to-day to adjusting strategies in the face of ongoing changes and challenges. Many programs incorporate training and practical experience, in the form of case projects, presentations, internships, industrial visits, and interaction with experts from the industry.

Students are able to understand and develop unique leadership qualities required to manage a business quite successfully. The programme is further aimed at enhancing professional development by producing up-to-date, assertive and effective executives for business and other organizations and prepares students for further studies. Through a comprehensive curriculum, BBA  can prepare a person to obtain expertise in various approaches of business administration from both micro and macro perspectives and make them prepared to pursue career opportunities in various fields.

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